And the winners were??? (UPDATED TIMES 2)

Ok, so I know there was a Strategy Institute digital signage meeting-thingie in Las Vegas last week, and I know a few people who went. I also know there was a reception for the Fourth Screen Awards, for excellence in the space.

But that’s it. Nothing on the site. Nothing on the Strategy Institute site. Nothing on blogs.

Did it happen? Who/what won? Good event? Not so good?

UPDATE: The Digital Signage Forum, which has tidied itself up a lot since I last saw it, has a brief, somewhat breathless round-up. It does allow you to see what Bill Gerba looks like from 50 feet away.

UPDATE: James Bickers of Digital Signage Today has kindly passed on the winners list.

Fourth Screen Awards 2007 Winners

Category: PSA/Other
Bronze Winner
Awarded to: DynaTek
Campaign Title: Get Converged!
Client: DynaTek Media Network

Bronze Winner
Awarded to: John Ryan Performance
Campaign Title: Citi Syndicates
Client: CitiBank

Category: Interactive
Bronze Winner
Awarded to: John Ryan Performance
Campaign Title: Health Savings Account
Client: US Bank

Silver Winner
Awarded to: Ecast
Campaign Title: Jeep Compass
Client: Jeep/Ecast Network

GOLD WINNER
Awarded to: Polo Ralph Lauren
Campaign Title: Interactive Shopping Experience
Client: Polo Ralph Lauren

Category: Brand Advertising
Bronze Winner
Awarded to: Met|Hodder
Campaign Title: ABC Grey’s Anatomy “Seriously”
Client: ABC Entertainment / ABC In-Store Network at Meijer

Silver Winner
Awarded to: Captivate Network
Campaign Title: FedEx Total Shipping Solutions Campaign
Client: FedEx and FedExKinkos

Silver Winner
Awarded to: MediaPlace
Campaign Title: Champs Sports – Behind The Scenes – Nike AirMax
Client: Champs Sports / Champs Sports TV

GOLD WINNER
Awarded to: Nike
Campaign Title: Hawk
Client: Nike Retail Network

Category: Promotional Advertising
Bronze Winner
Awarded to: DraftFCB
Campaign Title: Carphone Warehouse and O2 Stores
Client: Nokia In-Store

Bronze Winner
Awarded to: Met|Hodder
Campaign Title: Pillsbury / Hershey’s
Client: Pillsbury / Kroger Network

Silver Winner
Awarded to: Unolink
Campaign Title: Can You See This?
Client: Optica Caroni

GOLD WINNER
Awarded to: The Famous Group
Campaign Title: Toyota Yaris Mobisodes
Client: Saatchi & Saatchi Los Angeles

GOLD WINNER ­ Best of the Best
Awarded to: Alchemy International (POP program by Wolfe Works (Toronto), using Digital View gear)
Campaign Title: Smirnoff Vodka / Casino Royale
Client: Diageo / Diageo In-Store Screens

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Explore posts in the same categories: Opinion, Sightings

5 Comments on “And the winners were??? (UPDATED TIMES 2)”


  1. Here you go, chief … a full wrap-up will appear Monday on http://www.digitalsignagetoday.com:

    Fourth Screen Awards 2007 Winners

    Category: PSA/Other
    Bronze Winner
    Awarded to: DynaTek
    Campaign Title: Get Converged!
    Client: DynaTek Media Network

    Bronze Winner
    Awarded to: John Ryan Performance
    Campaign Title: Citi Syndicates
    Client: CitiBank

    Category: Interactive
    Bronze Winner
    Awarded to: John Ryan Performance
    Campaign Title: Health Savings Account
    Client: US Bank

    Silver Winner
    Awarded to: Ecast
    Campaign Title: Jeep Compass
    Client: Jeep/Ecast Network

    GOLD WINNER
    Awarded to: Polo Ralph Lauren
    Campaign Title: Interactive Shopping Experience
    Client: Polo Ralph Lauren

    Category: Brand Advertising
    Bronze Winner
    Awarded to: Met|Hodder
    Campaign Title: ABC Grey’s Anatomy “Seriously”
    Client: ABC Entertainment / ABC In-Store Network at Meijer

    Silver Winner
    Awarded to: Captivate Network
    Campaign Title: FedEx Total Shipping Solutions Campaign
    Client: FedEx and FedExKinkos

    Silver Winner
    Awarded to: MediaPlace
    Campaign Title: Champs Sports – Behind The Scenes – Nike AirMax
    Client: Champs Sports / Champs Sports TV

    GOLD WINNER
    Awarded to: Nike
    Campaign Title: Hawk
    Client: Nike Retail Network

    Category: Promotional Advertising
    Bronze Winner
    Awarded to: DraftFCB
    Campaign Title: Carphone Warehouse and O2 Stores
    Client: Nokia In-Store

    Bronze Winner
    Awarded to: Met|Hodder
    Campaign Title: Pillsbury / Hershey’s
    Client: Pillsbury / Kroger Network

    Silver Winner
    Awarded to: Unolink
    Campaign Title: Can You See This?
    Client: Optica Caroni

    GOLD WINNER
    Awarded to: The Famous Group
    Campaign Title: Toyota Yaris Mobisodes
    Client: Saatchi & Saatchi Los Angeles

    GOLD WINNER ­ Best of the Best
    Awarded to: Alchemy International
    Campaign Title: Smirnoff Vodka / Casino Royale
    Client: Diageo / Diageo In-Store Screens

  2. Rob Gorrie Says:

    James/Dave

    Any chance someone has the videos of the content? I’d love topost them on my blog (Digital Ads) Drop me a line at robatdigitalads {@} gmail.com

  3. Bill Gerba Says:

    Ha! Luckily, ’50 feet away’ happens to be my best angle.

  4. digitalsignageforum Says:

    Too Funny ..We will have more (breathless)? LOL information tonight and pictures from 100 and 200 ft away. 🙂


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