BroadSign planning major expansion

With the immediate disclaimer that I work for these guys, this press release today is nonetheless newsworthy as a sign of the times for our space.

BroadSign Canada Inc., announces that its parent company, digital signage software provider BroadSign International Inc. “BroadSign”), appointed top technology expert Mr. Richard Boudreault as chairman of the Board of Directors and will invest an additional $4.5M in its facilities located in Montreal, Quebec.

BroadSign will use the new investment to expand the research and evelopment department and reinforce the company’s customer service and upport infrastructure in Montreal. The company also plans to build a new call center and expects to double its Montreal-based work force from 30 to 60 employees in 2008. Most of the new hires will be dedicated to ensuring BroadSign continues to provide the highest-quality support services to its growing base of digital signage network customers.

It’s a big expansion, and that means high expectations on the sales guys to really … Oh, jeez … gotta go

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