More on Borders TV

The Minicom bloggers have a quick interview with an exec, presumably, from the Borders Group, which has struck a deal with Ripple TV to put screens in its stores. The exec provides some detail about the content plan:

Until this point in time, we’ve produced unique inhouse programming which was only available online. This is an opportunity to share it with the instore shoppers and to enrich their experience.

Go here for the full interview

Advertisements
Explore posts in the same categories: News

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


%d bloggers like this: